Media Center

We provide information for print, broadcast and digital outlets covering news about the Eastern States Exposition, year-round events, The Big E, and Storrowton Village Museum. If you are a member of the media and need further assistance or would like to become a member of our media list, please contact:

Bridget Kelleher
Assistant Director of Marketing
Eastern States Exposition
BKelleher@TheBigE.com
413-205-5039

NEWSLETTERS

EXPO EDITION: END OF YEAR 2024

PRESS RELEASES

GREG SANOCKI PROMOTED TO DIGITAL CONTENT MANAGER

Greg Sanocki has ascended through the ranks at Eastern States Exposition, receiving a recent promotion from his previous role as Communications and Social Media Specialist to Digital Content Manager. He will facilitate relations with external media agencies, lead content creation and strategies across social platforms and supervise the organization’s contracted photographers, videographers and other creators. READ MORE

ESE WELCOMES SUZANNE SCHNEIDER AS ADMINISTRATIVE ASSISTANT

Suzanne Schneider has joined Eastern States Exposition’s (ESE) as an administrative assistant in the Sales department. She will assist the department by facilitating the insurance process for retail and food vendors during year-round programming, aiding department managers and serving as support for new and returning vendors alike. READ MORE

Mackenzie Coburn Promoted to Sponsorship Sales Manager

After a successful term as Sales Innovation Manager, Mackenzie Coburn has been promoted to Eastern States Exposition’s (ESE) Sponsorship Sales Manager. In this role, she will craft and tailor proposals, negotiate contracts, collaborate with internal teams to ensure seamless activation and execution, maintain relationships with current sponsors while identifying opportunities for expansion and more. READ MORE

Nancy Delson, Director of ESE Fund, Retires

During her tenure at ESE, Nancy Delson created a comprehensive fundraising database and raised awareness amongst trustees, donors and other stakeholders about the importance of sustaining the organization’s mission. READ MORE

Remembering George Jones: A Legacy of Leadership and Dedication at Eastern States Exposition

George Jones, former president and chief executive officer of Eastern States Exposition (ESE), who championed the organization from 1976 to 1991, passed away on December 30, 2024, at the age of 91. READ MORE

THE BIG E RECOGNIZED AS THE FOURTH LARGEST FAIR IN NORTH AMERICA

On December 16, Carnival Warehouse, the fair industry’s most comprehensive news source for carnivals and events, released its annual ranking of the Top 50 Fairs in North America based on attendance numbers. After a record-setting year, The Big E of West Springfield, Mass. soared to fourth place. READ MORE

International Association of Fairs and Expos Recognizes Mackenzie Coburn and Cliff Hedges with Honorary Roles

Eastern States Exposition (ESE) employees Cliff Hedges, Director of Security, and Mackenzie Coburn, Sales Innovation Manager, have been appointed Chairman of Safety & Security and Chair of the Sponsorship Committee, accordingly, by the International Association of Fairs and Expos (IAFE). READ MORE

EASTERN STATES EXPOSITION PUTS THE BIG E UNDER THE TREE AT FESTIVAL OF TREES FUNDRAISER

Eastern States Exposition employees worked like elves on Friday, November 22, fluffing and stuffing a tree with merchandise and exclusive access to The Big E for the Springfield Boys & Girls Club's Annual Festival of Trees, located in MassMutual Center's Exhibition Hall. READ MORE

EASTERN STATES EXPOSITION DONATES BEEF FROM 4-H BEEF SALE TO LOCAL FOOD PANTRIES

A team of employees from Eastern States Exposition (ESE), headed by ESE President and CEO Gene Cassidy and Mayor Will Reichelt, gathered to donate beef from the annual 4-H Beef Sale at The Big E to local not-for-profit food pantries. Their tour on Thursday, November 21, included stops at The Parish Cupboard, Open Pantry and Friends of the Homeless. READ MORE

EASTERN STATES EXPOSITION PRESIDENT AND CEO GENE CASSIDY ACCOMPANIES LEADERS IN ENTERTAINMENT TO WASHINGTON D.C. IN SUPPORT OF THE CARE ACT

The Outdoor Amusement Business Association and the International Association of Fairs and Expositions have banded together to push the Carnivals Are Real Entertainment (CARE) Act before the House of Representatives. Leaders in entertainment, including Eastern States Exposition (ESE) President and CEO Gene Cassidy, have arrived at their doorstep to demand change. READ MORE

THE BIG E BRINGS HOME MULTIPLE AGRICULTURE AWARDS FROM INTERNATIONAL ASSOCIATION OF FAIRS AND EXPOS CONVENTION IN ARIZONA

Annually, a trusted team of Eastern States Exposition (ESE) employees, headed by ESE President and CEO Gene Cassidy, travel to the International Association of Fairs and Expos Convention and Trade Show to connect with similar organizations and promote the success of The Big E. This year’s convention took place in Phoenix, Arizona, December 1-4. The team is returning home with top-placing IAFE Agriculture Awards in tow. READ MORE

EASTERN STATES EXPOSITION PRESIDENT AND CEO GENE CASSIDY becomes melvin jone fellow

Lions Club International Foundation (LCIF) recognizes outstanding donors for their commitment to LCIF’s mission with the Melvin Jones Fellowship (MJF), named for the founder of LCIF. Eastern States Exposition President and CEO Gene Cassidy, was named an MJF on Friday, November 8, at the Brooks Building, in West Springfield, Mass. READ MORE

TWO 4-H STUDENTS RECOGNIZED WITH RUBY MORRIS SCHOLARSHIP FOR EXCELLENCE

On Saturday, September 14, 4-H and FFA Day at The Big E, Devon Cranston and Quinn Sawyer were awarded the Ruby Morris 4-H Scholarship, in West Springfield, Mass. Both students were recognized by Eastern States Exposition (ESE) President and CEO Gene Cassidy during 4-H shows at the Fair. READ MORE